All regions and departments shall work out local plans and special plans or programs for rural revitalization. We will strengthen the overall management and systematic connection of all types of planning, and form a planning system that integrates urban and rural areas, integrates regions, and integrates multiple plans.
The rural revitalization strategy is good, and the subsequent grand plan issued by the state is certainly good as well. However, as the planning and implementation of all localities, we must not, as in the past, engage in a “wind” campaign, engage in a “one-size-fits-all”, and we must not set aside the “three elements” of rural revitalization land, capital and talent, and only focus on the lifeblood of farmers – land, play tricks, and engage in real estate in disguised form.
Rural revitalization plans must be carried out in an orderly manner according to the current situation and needs of local development, and should be carried out according to local conditions, circumstances and cities, rather than developing beautiful villages first and rural revitalization later. This is a typical case of putting the cart before the horse and harming people and money.
Agricultural industry observers believe that the key to rural revitalization is industrial revitalization, and how to cultivate and build competitive rural industries is the key to rural revitalization.
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1. Develop rural tourism
Explore local flavor, national characteristics, traditional crafts and other resources, and develop new projects such as rural leisure tourism “night economy”, rural banquets, and local dishes. Develop research and education, rural health, parent-child experience, development training and other projects, and guide conditional leisure agricultural parks to build agricultural research and practice education bases (camps) for primary and secondary school students. In 2021, online promotion and cloud training will be carried out, and beautiful rural leisure tourism promotion activities will be held, integrating elements such as food selection and creative release.
2. Build a beautiful leisure village
Build a number of leisure agriculture boutique parks with complete functions, reasonable layout, perfect mechanism and strong driving force, promote a number of rural leisure tourism boutique scenic spots with distinctive regional characteristics, rich cultural heritage and strong local flavor, and select a number of beautiful leisure villages in China with blue sky, green land, clean water, living in peace and working happily. To build a number of national leisure agriculture key counties with obvious resource advantages, leading industrial development and prominent demonstration role. By 2021, we will build 150 scenic spots for rural leisure tourism and 200 beautiful leisure villages in China.
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3. Create a pastoral complex
In accordance with the requirements of “three synchronous production and life” in rural production and life ecology, “three integration” in primary, secondary and tertiary industries, and “three integration” in agricultural culture and tourism, efforts are made to shape the “form, reality and soul” of rural areas, and a batch of rural complex with farmers’ professional cooperatives as the main carrier, allowing farmers to fully participate in and benefit from circular agriculture, creative agriculture, and agricultural experience as one. To achieve the overall requirements of industrial prosperity, ecological livable, civilized village style, effective governance, and prosperous life, we will embark on the road of pilot rural revitalization with local characteristics.
4. Create “one village, one product” demonstration villages and towns
Cultivate a number of “one village, one product” demonstration villages with “small but special products, fine and beautiful formats, and integrated layout”, and form a development pattern of one village with several villages and many villages. In 2021, the normative guidance of “one village, one product” demonstration villages and towns will be formulated. 400 national “one village, one product” demonstration towns and villages were newly identified, and the output value of rural characteristic industries nationwide was announced at 10 billion yuan in counties, 1 billion yuan in towns, and 100 million yuan in villages.
5. Build a strong agricultural industry town
Focus on 1-2 leading industries in the town (township) area, attract capital, talent into the town, and technology into the town, build a number of standard raw material bases, intensive processing and transformation, regional leading industries, and close interests in one of the agricultural industry strong towns, cultivate a number of agricultural industry strong towns with an output value of more than 1 billion yuan, and create a regional service center for farmers with strong main industry, thriving industries, livable industries. By 2021, 300 towns with strong agricultural industries will be built.
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6. Upgrading agricultural product processing parks
In accordance with the requirements of “grain head, food tail” and “agricultural head, work tail”, various leading enterprises are guided to concentrate in the park, and the organic connection of raw material production, intensive processing, experience display and logistics distribution is promoted. In 2021, the top 100 agricultural product processing industrial parks and the top 10 industrial parks in sub-industries will be released, and a number of international agricultural product processing industrial parks with an output value of more than 10 billion yuan will be cultivated.
7. Create industrial clusters with advantages and characteristics
Highlight the industrial links into beads into lines, blocks into belts, clusters into chains, the construction of leading industries prominent, significant economies of scale, sound industrial chains, comprehensive competitiveness of the advantageous characteristic industrial clusters with an output value of more than 10 billion yuan, the construction of a number of backbone advantageous characteristic industrial clusters with an output value of more than 100 billion yuan, to create rural industrial regional growth poles and industrial highlands. In 2021, we will support the construction of a number of industrial clusters with advantages and characteristics.
8. Fight the seed industry and turn it around
Seeds are the foundation of agricultural modernization. We will strengthen the protection, development and utilization of agricultural germplasm resources, accelerate the third round of investigation and collection of crop germplasm resources and livestock and poultry germplasm resources, and strengthen the construction of national germplasm resources banks for crops, livestock and poultry and Marine fishery organisms. Long-term stable support for basic breeding research and key breeding projects. We will accelerate the implementation of major scientific and technological projects in agricultural biological breeding. We will deepen joint research on improving crop and livestock and poultry varieties. We will implement a new round of genetic improvement programs for livestock and poultry and upgrade the modern seed industry. Respect science, strict supervision, and orderly promote the industrial application of biological breeding. Strengthen the protection of intellectual property rights in the field of breeding. We will support leading enterprises in the seed industry in establishing and improving commercial breeding systems, accelerate the construction of a southern breeding Silicon Valley, strengthen the construction of seed production bases and improved seed breeding systems, study subsidy policies after the research and development and promotion of major varieties, and promote the integrated development of breeding and breeding.
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9. Build an agri-food innovation platform
Relying on regions and institutions with technology research and development capabilities, the construction of agricultural food innovation industrial parks, and strive to build a number of platforms, form a set of mechanisms, overcome a number of technologies, transform a number of results, create a number of equipment, and promote a number of advanced practical technologies. In 2021, several China Agri-food innovation industrial parks will be built. We will build a number of integrated scientific research bases for agricultural product processing technology, improve a number of national sub-centers for the research and development of agricultural product processing, and set up five expert guidance groups for rural industries, including the Expert Guidance Group for agricultural product processing industry.
10. Develop primary processing of agricultural products
We will strengthen standard guidance and technical guidelines, support farmers’ cooperatives and family farms in developing time-delayed primary processing such as fresh-keeping, storage, grading, and packaging, develop primary processing of food such as grain into flour, beans into sprouts, meat into intestines, milk into cheese, vegetables into dishes, and fruit into juice, and foster a number of agrifood integration enterprises. In 2021, formulate opinions on accelerating the development of primary processing of agricultural products and formulate opinions on promoting the integrated development of agriculture and the food industry.
11. Develop intensive processing and comprehensive utilization of agricultural products
Cultivate a number of agricultural product processing enterprises and comprehensive utilization subjects with production standards, technology integration, management science, well-known brands and industrial clusters, and promote diversified development, multi-level utilization, and multi-link value-added. In 2021, the top 10 enterprises in agricultural product processing industry will be released, and a number of national demonstration enterprises in staple food processing industry will be created.
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12. Build the whole agricultural industry chain
To build the whole agricultural industry chain within the county, select a group of agricultural whole industry chains with distinctive characteristics, sound chains, close connections, rich formats, and active entrepreneurship, and expand the depth of agricultural value-added and efficiency and the breadth of functional value development. In 2021, a number of typical models of the national agricultural whole industrial chain and “chain master” enterprises will be announced, and a national conference on high-quality development and promotion of rural industries will be organized.
13. Cultivate well-known characteristic brands
Carry out the investigation and analysis of rural characteristic industries, guide the rural handicraft industry to do fine, and create “township name” and “land name” characteristic industries “golden signboard”. In 2021, we will establish a national catalogue of rural characteristic products, promote a number of rural characteristic products and skilled craftsmen, and publicize a number of well-known brands of rural characteristic industries.
14, promote the packaging and branding of agricultural products
We will integrate distinctive agricultural product brands, support the expansion and strengthening of brand-name products, protect well-known brands of agricultural products, actively promote the “green action for the quality and safety of agricultural products”, improve the market competitiveness of agricultural products, and increase grain production, agricultural efficiency and farmers’ incomes. Agricultural branding, modernization of agriculture and rural areas, creating brand of agricultural products, and realizing value-added of agricultural products. Through brand originality, packaging design and concept creativity, promote the concretization of agricultural product brand building. Let the characteristic agricultural product packaging more quality, more connotation, throw the characteristic agricultural product packaging into the new era of creative brand.
15. Build a modern rural industrial system
Relying on the advantages of rural characteristics, build the whole agricultural industry chain, and leave the main body of the industrial chain in the county, so that farmers can share more industrial value-added benefits. We will accelerate the improvement of the standard system for the whole industrial chain of modern agriculture, promote the production of new agricultural business entities according to the standards, and cultivate the standard “leader” of agricultural leading enterprises. Based on the preliminary processing and intensive processing of special agricultural products in the county layout, we will build modern agricultural industrial parks, strong agricultural industry towns and advantageous industrial clusters. We will promote the development of markets for non-profit agricultural products and key networks for the distribution of agricultural products. We will develop high-quality routes for leisure agriculture and rural tourism and improve supporting facilities. We will promote the development of demonstration parks and science and technology demonstration parks for the integrated development of primary, secondary and tertiary industries in rural areas.
Taking agricultural modernization demonstration zones as an important starting point to promote agricultural modernization, focusing on improving the modernization level of the agricultural industrial system, production system and management system, establishing an indicator system, strengthening the integration of resources and policy integration, and developing them by counties (cities and districts), creating about 500 demonstration zones by 2025, forming a pattern of promoting agricultural modernization in steps. Establish a modern forestry industry demonstration zone. Organize and carry out the “ten thousand enterprises to revive ten thousand villages” action. Steadily promote statistical accounting of agriculture and related industries that reflect the value of the whole industrial chain.
Finally, the agricultural industry observation summed up, in fact, the starting point and the end point of rural revitalization are the same, there is hope in agriculture, the countryside is desirable, and farmers live a happy life. Therefore, to achieve these goals, we need first-class talent, promising industries, and a beautiful rural environment. Therefore, rural revitalization needs to deeply explore rural industries and rural resources, and constantly help agricultural and rural areas to realize assets, and help agricultural and rural farmers transform and upgrade.
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