Promoting the digital development of agricultural socialized services

Promoting the digital development of agricultural socialized services is the essence of agricultural and rural modernization and digital agriculture development. It is an important way to solve the problem of land fragmentation and leverage the advantages of land scale, directly related to the realization of the dual goals of agricultural and rural modernization and ensuring food security. Currently, small farmers and their small plots of land have become a weakness in agricultural modernization due to their non contiguous nature in physical space. The low capital investment and low technological enrichment of small plots of land are the main reasons for the low efficiency of land output. Therefore, promoting the digital development of agricultural socialized services is of great significance. We need to promote the realization of its functions from multiple perspectives and establish a long-term driving mechanism driven by internal demand.

The digital development of agricultural socialized services is not the electronic networking of agricultural socialized services for input, service, and sales of breeding and breeding. It is the ability of agricultural socialized service organizations such as family farms, cooperatives, and leading agricultural enterprises to connect with farmers’ needs at any time through digital platforms and conduct big data analysis on the data generated by services, The data value-added service formed by providing valuable analysis conclusions and feedback to farmers. The digital development of agricultural socialized services reflects the digital empowerment of agricultural socialized services, highlighted by the integration of digital services and traditional agricultural socialized services.

Promoting the digital development of agricultural socialized services is of great significance. From the perspective of organizational form, digital platforms in agricultural socialized services can not only stimulate farmers through the “division” of agricultural production, but also leverage the diverse advantages generated by the “unification” of agricultural production, effectively solving the problem of land fragmentation and land scale being incompatible in physical space. From the perspective of investment factors, the development of digital platforms for agricultural socialized services includes not only ensuring the scientific and low-cost nature of investment factors to a certain extent, but also providing thoughtful services in all aspects of production, supply, and sales, as well as digitizing the management system for breeding and breeding. It is a new management system for agricultural socialized services to monitor the data of the breeding process through digital platforms and implement remote breeding and breeding management, It can significantly improve the output efficiency of small plots of land, which is of great significance for the current development of agricultural modernization.

Promoting the digital development of agricultural socialized services is a long-term project that requires its own capabilities as the foundation, supplemented by government and financial institution funding. While strengthening government guarantees and ensuring the funding of financial institutions, more attention should be paid to the internal needs of agricultural socialized service organizations and farmers, and a long-term driving mechanism driven by internal demand should be established.

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